This was a high level concept for a digitally focused brand awareness initiative for SAP. One of the criteria for this pilot program was to offer a unique way for people to experience the SAP brand story and show how the world’s most ingenious companies are connected by the fabric of SAP technologies.

Meet the SAP Opportunity Cloud. Its a web app that taps in to Twitter and filters current tweets by popular categories within different industries to see what hashtags are most popular at a given time. Tweets can be filtered by sentiment in order to gain additional insights on the topic. A custom report or dashboard would analyze the content explored, highlight key insights and business opportunities and connect them to specific SAP solutions. 

MY ROLE
• Interaction Design
• UI Design